Understand how readers engage with your guides with built-in analytics.
Two ways to view analytics
Insights Dashboard
The Insights tab shows aggregate analytics across all your guides in one place:
- Total views, completions, and completion rate
- Daily activity trends
- Top performing guides
- Traffic source breakdown (public pages, embeds, widgets)
- Top referring domains
Per-Guide Analytics
Click the analytics icon on any guide card to see detailed metrics for that specific guide:
- Views and completions over time
- Step-by-step funnel showing where readers drop off
- Completion rate for that guide
Dashboard metrics
Your dashboard shows key metrics for each guide:
- Views — Total number of times your guide was opened
- Completions — How many readers finished all steps
- Completion rate — Percentage of viewers who completed
Pro feature
The Insights dashboard and per-guide analytics are available on Pro and Team plans.
What counts as a view?
A view is counted when someone opens your guide. Views are tracked from:
- Public pages — Direct visits to your guide URL
- Embeds — When your guide is embedded on another website
- Widgets — When opened through a Stepsies widget
What counts as a completion?
A completion is counted when a reader reaches the final step of your guide. This helps you understand how engaging your content is.
Understanding your metrics
High views, low completions
This might indicate:
- Content is too long
- Steps aren’t engaging enough
- Technical issues on certain steps
Low views, high completions
Your content is great! Focus on:
- Sharing more widely
- Improving discoverability
- Creating more guides on similar topics
Free vs Pro analytics
| Feature | Free | Pro/Team |
|---|---|---|
| Total views per guide | Yes | Yes |
| Total completions per guide | Yes | Yes |
| Completion rate | Yes | Yes |
| Insights dashboard | No | Yes |
| Per-guide analytics | No | Yes |
| Step funnel analysis | No | Yes |
| Traffic source breakdown | No | Yes |
| Daily activity trends | No | Yes |